Lay’s Mobile Farm in New York’s Times Square. Photo by dianebondareff.

Multi-City Experiential Tour to Feature Lay’s U.S. Potato Farmers; Brand to Donate Thousands of Plants to Help Grow Community Gardens Nationwide

Lay’s press release
July 26, 2010

Lay’s®, America’s favorite potato chip and a leading brand from PepsiCo’s Frito-Lay division, unveiled today a mobile greenhouse designed to bring a rural farm experience to the center of metropolitan areas across the country. The six-city “Lay’s Mobile Farm” tour kicks-off this morning in New York City’s iconic Times Square and will then travel to five other major cities throughout the U.S. – Boston, Detroit, Chicago, Los Angeles and Dallas. The campaign marks another phase of the brand’s strategy to celebrate the people and communities across the country that produce its line of potato chips.

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Olivea Restaurant near downtown Denver, Pizzeria Basta in downtown Boulder

by Andrea Dukakis
Colorado Public Radio
July 23, 2010

There’s something really satisfying about enjoying fruits and vegetables grown right in your own garden. And local restaurants are catching on. As part of our Friday summer series “Backyard Farmers”, we’re going to hear about restaurant owners who are getting ingredients not just locally, but from right in their own backyards. One such restaurant is Olivea near downtown Denver, which buys from an urban farm behind the restaurant.

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