Toronto group wants to nurture 100 new urban farmers
Makers and Eaters Unite: 100 farmers, 1 city
We help a city grow closer by putting a name to the farm and a face to the farmer. Help us incubate 100 city farmers.
Fresh City is a city farm. We incubate farmers that change lives by farming the city for a living. Heading into our third growing season we are confident that our model is scalable. We want to expand our member farmer program so that each neighborhood has a farm and a farmer. We are confident that we can have 100 farmers growing 1,000,000 pounds of produce in Toronto within the next two years. But we need your help.
Our approach is entrepreneurial. We are creating the infrastructure and foundation of making a living by farming the city. Why? So that meeting a city farmer at a dinner party will one day be commonplace. Fresh City member farmers each receive a starter plot at our home base and many also have other plots around the city in yards and other underused spaces. Member farmers get access to greenhouse space, cold storage, tools and a market through the Fresh City box program and farmers markets. Above all, member farmers are part of a supportive community that celebrates on the good days and consoles on the bad days. In our inaugural season, we had 6 member farmers, which grew to over a dozen in 2012 and now two dozen for 2013. We want to lay the groundwork for 100 member farmers by the 2015 season.